Unlock Your Potential: Mastering the SMARTER Goals Framework

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Defining Specific, Meaningful Goals

Setting goals is a crucial step towards achieving success, but all too often, our goals lack the clarity and focus needed to truly propel us forward. That’s where the SMARTER goals framework comes in – a powerful tool designed to help you create goals that are Specific, Meaningful, Achievable, Risky, Time-Keyed, Exciting, and Relevant.

The Power of Specificity

The first step in the SMARTER framework is to ensure your goals are Specific. This means defining your objectives with laser-sharp precision, leaving no room for ambiguity. Instead of vague aspirations like “get fit” or “save more money,” craft goals that clearly outline what you want to accomplish, such as “lose 10 pounds by the end of the quarter” or “increase my monthly savings by $500.”

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Unlock Your Potential: Mastering the SMARTER Goals Framework


SMARTER goals, goal setting, motivation, personal development, Coach Dave, achievable goals, time management, actionable goals, meaningful goals, specific goals, measurable goals, relevant goals, risk-taking, continuous improvement, productivity tips, life coaching

Speaker: Dave Razo

This morning, I’m talking about smarter goals, and how to make your goals actually smarter. And that smarter is an acronym that we can use to make our goals more achievable.

Unlock Your Potential: Coach Dave’s Guide to SMARTER Goals

Hey, good morning, Coach Dave here. I just wanted to give you another short burst this morning. I’m talking about smarter goals, and how to make your goals actually smarter. And that smarter is an acronym that we can use to make our goals more achievable. Each letter stands for another key to making our goals smarter. The S in smarter stands for specific. We want to get down to the nuts and bolts. We want to make it specific and clear exactly what we are going to accomplish. M stands for both meaningful and measurable. Meaningful is that it’s important to us. It has to have some value. Why do we want to achieve this? Make it meaningful and make it measurable. How are we going to progress? How are we going to measure our progress? It is important that we make it measurable as well.

The A stands for achievable and actionable. We want some go words in there, some vibrant verbs so that, hey Coach Dave here, I hope you’re enjoying these videos. And if you are, I was wondering if you could do me a favor. If you don’t mind, just go below and like the video and subscribe to my channel. It’ll sure help me out. I greatly appreciate it. Thanks. We take action as we move forward. But we also want to make it achievable. It can’t be outside the realm of possibility. The R stands for risky. Now, this sounds a little strange, but we actually are more stimulated by making it just a little bit risky, pushing on that comfort zone, making sure that we are pushing the envelope. Make it risky.

SMARTER Goals: Timely, Exciting, Relevant – Your Path to Continuous Improvement

The T stands for time keyed and triggered, time keyed in that we have a deadline that we’re moving forward toward and that it’s triggered that we are taking action every day as, as appropriately.

The E stands for exciting and evaluate. We need to make our goals exciting. We can have some fun along the way, make it fun to make progress on your goal. Also, be willing to evaluate that progress, stay in the game, measure how much progress you’re making, but continually evaluate it so that you can make continuous improvement. The final R stands for relevant, make sure your goals are relevant.

In other words, are they in tune with your value system? And are they in tune with your stage of life and then be willing to readjust, readjust, be compassionate with yourself as you make progress but and readjust as appropriate, continue to make progress, continue to improve. That’s how you make your goals more achievable by making them smarter. Stay with another short burst for you. Hope you’re enjoying these, take care.

Meaningful and Measurable

Next, your goals must be Meaningful and Measurable. Meaningful goals are those that align with your core values and deeply resonate with you. They should feel intrinsically important, not just something you “should” do. Measurable goals, on the other hand, allow you to track your progress and celebrate your achievements along the way. Whether it’s the number of steps you take each day or the amount of debt you pay off, quantifying your goals will keep you motivated and focused.

Achievable and Actionable

While it’s important to dream big, your goals must also be Achievable and Actionable. Break down your overarching objectives into smaller, manageable steps that you can take on a regular basis. This not only makes the journey feel less daunting but also helps you maintain momentum and stay motivated.

Embracing the Risky

The “R” in SMARTER stands for Risky, and for good reason. Truly transformative goals often require us to step outside our comfort zones and take on a certain degree of risk. Whether it’s starting a new business venture or training for a challenging athletic event, embracing the unknown can be the key to unlocking your full potential.

Time-Keyed and Triggered

Time-Keyed and Triggered goals are essential for maintaining focus and accountability. Establish clear deadlines for your objectives, and then create a plan for taking consistent, actionable steps towards them.

make smarter goals to achieve success

This could involve setting daily or weekly reminders, scheduling dedicated time for your goal-related tasks, or enlisting the support of an accountability partner.

Exciting and Evaluative

The penultimate step in the SMARTER framework is to make your goals Exciting and Evaluative. Infuse your goals with a sense of joy and anticipation – visualize the positive impact they will have on your life, and find ways to celebrate your progress along the way. Additionally, regularly evaluate your goals and be willing to adjust them as needed. Life is full of unexpected twists and turns, and the ability to adapt and course-correct is essential for long-term success.

Relevance and Readjustment

Finally, your goals must be Relevant to your values, lifestyle, and current stage of life. Regularly assess whether your goals still align with what truly matters to you, and don’t be afraid to readjust them as your priorities shift. The SMARTER framework is designed to be a flexible, dynamic process, not a rigid set of rules.

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Embrace the SMARTER Mindset - smarter goals

Embrace the SMARTER Mindset

By embracing the SMARTER goals framework, you’ll unlock a powerful tool for personal and professional growth. Remember, the journey is just as important as the destination, so savor the process, celebrate your wins, and be willing to adapt and evolve along the way.

With a SMARTER approach, you’ll be well on your way to achieving your most ambitious goals and unlocking your full potential.

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Dave Razo

Author – Speaker – Leader – Investor

Dave spent a long and distinguished career as a pilot and leader in the United States Air Force. Along the way, he managed to obtain three graduate degrees.  As an investor in the stock market for more than 37 years, Dave has seen his share of ups and downs.  When Dave retired as a Colonel in 2006, he founded Razor Sharp Investments. Subsequently, he worked with an investment education company, teaching new investors how to handle their money, and then two brokerage firms doing the same thing. 

In 2012, Dave founded his own investment firm.  Dave has always been fascinated by the question, Why do people do the things that they do?  On his discovery journey, he encountered Tony Robbins. He worked with his event staff to eventually progresss through the Institute for Strategic Intervention as a coach, making him ideally suited to tackle the most formidable challenges in a relationship.  Dave continues to be committed to a life of service, mainly serving those struggling in their relationships over money.

Dave is dedicated to the values of
Integrity First  — Service Before Self – Excellence in All We Do.
Author: Rich Life, Wealthy Life
From Successful Investing to Happy Empowered Living